File Sharing for Media and Press

The press conference starts in two hours. You have 40 high-resolution photos, three video clips, the official press release, executive bios and the company fact sheet. Journalists need all of it. Some are in the room, others are remote. None of them want to create an account to download your media kit.

The Media File Sharing Problem

Public relations teams, communications departments and media organizations share large volumes of content with journalists, editors, producers and publishers every day. Press releases, media kits, high-resolution photography, video B-roll, audio clips from interviews, executive headshots and fact sheets flow outward constantly, especially around product launches, events and announcements.

The files involved are often large. A set of high-resolution product photos can total hundreds of megabytes. Video B-roll clips in broadcast quality can easily exceed 500 MB. Audio files from full interviews add more weight. Packaging all of this into a single delivery that journalists can access quickly is a persistent challenge.

Email fails immediately for media distribution. Attachment limits block the photo sets and video clips that journalists need most. Sending assets across multiple emails creates confusion and increases the chance that a reporter misses a key file. When you are trying to maximize press coverage for a launch event, friction in the file delivery process means lost opportunities.

Press portals and media databases solve part of the problem but introduce their own friction. Many require journalists to create accounts, which they resist. Reporters covering dozens of companies do not want another portal login to manage. The result is that journalists skip your assets entirely and use whatever they can find on Google, which may be outdated or low quality.

At live events, the challenge intensifies. Journalists in the room need assets immediately. They are filing stories on deadline and need the official photos, the press release and the key quotes within minutes, not hours. Pointing them to a portal that requires registration is a recipe for your event getting covered with phone photos instead of your professional media assets.

How Media Teams Use EasySend

1. Upload media assets - drag press releases, high-res photos, video clips, audio files and media kit documents onto easysend.co
2. Set a custom URL - create a professional link like easysend.co/acme-product-launch-2026 for easy reference in press communications
3. Add a description - include context such as "Official media kit for the Acme Widget Pro launch - photos, video B-roll, press release and executive bios" so journalists know what is included
4. Generate a QR code - display the QR code on screens at press events so journalists can scan with their phones and access assets instantly
5. Share the link - include it in press release emails, media advisories and pitch notes

Why EasySend Works for Media and Press

• Gallery view for visual assets - photos and images display in a visual grid with thumbnails. Journalists can preview the available photography before downloading. This lets reporters quickly identify the shots they need without downloading the entire set first.
• Download All as ZIP - journalists grab the entire media kit with one click. Press release, all photos, video clips, audio files and fact sheets come down as a single ZIP file. This is critical for reporters on deadline who need everything fast.
• QR codes for press events - display a QR code on the screen at press conferences, product demos and launch events. Journalists in the room scan with their phones and have the full media kit on their device in seconds. No typing URLs, no login screens, no friction.
• No journalist accounts - reporters click the link and download. No signups, no portal registrations, no password resets. When a journalist is on deadline, every second of friction increases the chance they skip your official assets entirely.
• Custom URLs for professional distribution - clean vanity links look professional in press release emails and media advisories. A link like easysend.co/acme-launch communicates credibility that a random hash URL does not.
• Large file support - chunked uploads handle high-resolution photo sets, broadcast-quality video B-roll and lengthy audio interviews without failures. Files up to 1 GB are free. Premium handles up to 10 GB for major launch packages.
• Download analytics - see how many journalists downloaded the media kit. Track engagement with your press materials. Use the data to refine your media distribution strategy and follow up with outlets that accessed the assets.
• Bundle descriptions - include usage rights, photo credits, embargo dates and attribution guidelines directly in the delivery description so journalists have all the context they need.

Common Media and Press Use Cases

• Distributing media kits to journalists covering a product launch or announcement
• Sharing high-resolution product photography with editors and publishers
• Delivering video B-roll and audio interview clips to broadcast producers
• Providing executive headshots and company logos to publications for articles
• Distributing event photography to attendees and press after a conference
• Sharing press releases and fact sheets with media contacts ahead of an embargo lift

EasySend removes the friction between your media assets and the journalists who need them. Gallery view lets reporters preview photos instantly. QR codes get assets into their hands at live events. Download All as ZIP lets them grab everything in one click. And nobody has to create an account or navigate a press portal to access your materials.